Our Story
Founded in 2019, Love Allura was established from a personal passion for gym wear when our founder Chelsea Kelly spotted a gap in the market for activewear that was both functional and fashionable. Fuelled by the rising popularity of athlesiure wear, Chelsea’s desire to make stylish sportswear more accessible lead to the creation of a curated collection of activewear brands to meet the growing demands of the market.
Chelsea found the perfect fit when she discovered Australian brand Lilybod, offering the ultimate blend of fashion and functionality. She knew this was the brand that could achieve her goal of providing sportswear that could seamlessly take customers from gym classes to coffee dates and beyond.
After years of experience with ill fitting gym wear, we set out to find the perfect pair of leggings that defy the all too common bug bear’s of loose legs and VPL’S! After extensive research and testing, we’re proud to bring to our customers leggings that fit like a second skin with no-slip grip. Our leggings are shape sculpting, squat proof and built with moisture wicking technology. They fit a petite frame just as flawlessly as they do a taller body.
At Love Allura we know our customer is truly the beating heart of our business. We pride ourselves on always providing the highest quality of service and continuing to build our brand on the invaluable feedback we receive. Through this we have created a loyal community, who are as passionate about our product & service as we are.
Our Services:
- Shop from the rail - Try before you buy available in Liverpool for local customers
- Click & Collect - Free same day pickup within 2 hours in Liverpool
- Next day delivery - Tracked with Royal Mail
- Buy now pay later options - Klarna & Clearpay
- Efficient customer service - 24 hour response rate for all enquiries (excludes weekends & Bank Holidays)