Wooohooo we did it! We officially survived another month, well done to us! To reward your hard working self for all the great things you’ve done in July, Love Allura are spoiling you with 25% OFF EVERYTHING sitewide (excluding sale). So get that heavily embellished AMMAN Dress you’ve been eyeing up or treat yourself to

IT’S HERE!!!! The Great Big Summer Sale has officially landed at LoveAllura.Com and you’re going to love it! We’ve got huge reductions on beachwear that will look amazing on your upcoming holidays. Think off the shoulder tops, zig zag patterned beach pants that will take you from day to night, and crochet tassel tops (pictured) that look amazing

We get far too excited at Love Allura HQ when it comes to delivery day. We can assure you these new arrivals will not disappoint… Each piece is handmade in India with love and extra care due to their delicate nature. The items are unique and intricate in style. You can be sure you won’t

Summer is well and truly on her way… And she says it’s going to be one to remember! Whether you’re already on your holidays or you’re basking in the unusual and amazingly hot UK sun – this deserves a special mention. There’s no denying the feel good vibes that big ball of fire brings. To

Believe us when we say this really is Too Good To Be True… For a limited time only, all our sale items are £20.00 or even less!! This is not going to be round for long so we advise you to be extra quick. We’ve got some amazing steals like dresses reduced from £75.00 to £20.00, tops

With We Are Festival unofficially kicking off festival season to say we are excited is an understatement. Whatever festivals you’ve got planned this year. One things for sure; your outfits are just as important as seeing your favourite bands and DJ’s. The run up planning your outfits is nearly (or just as) fun as the

A long weekend, payday and a heatwave… Can this weekend get any better?! You’ve worked hard in work, tested yourself in the gym, kept yourself and your surroundings extra clean and tidy and been super nice to everyone around you. So it’s time you rewarded yourself; We’re giving you 20% off with promo code ‘BANKHOL20’ Pick your

There is no escaping crochet beachwear this Spring Summer 17. It has come a long way since being your Grandma’s favourite thing to make. Love Allura has always been a huge fan of crochet. We love the bohemian style, and feel Crochet sits so naturally under this. Crochet is no longer a plain affair. We’ve

We live for fashion! We love nothing more than catching up with the latest trends from our trusted glossies. Logging into social media to see what our favourite fashion bloggers are wearing. Wishlisting (and then buying – oops) from our favourite online boutiques, and our favourite of all; getting together with our best friends to hit